“A Beginners Guide to Twitter”

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Zappos.com & Twitter make the perfect pair

22Mar09

Influencers reached: consumers, bloggers, media, stakeholders, employees Zappos.com CEO, Tony Hsieh, has been hailed by many bloggers for taking advantage of the benefits of Twitter and using this social media tool to engage in conversation with his company’s influencers. Unlike other corporate twitter accounts that read like press releases, Tony does not use Twitter to [...]

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Tags: "A Beginners Guide to Twitter", case study, Tony Hsieh, Twitter, Zappos.com

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Posts Tagged ‘“A Beginners Guide to Twitter”’

Zappos.com & Twitter make the perfect pair

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