Case Study | 15 MB of Fame with Diesel

06Apr09

Picture this: You really, really want to get a new pair of jeans, so you whip out your credit card  and go to Diesel.com… but instead of being directed to the the retailer’s homepage, this is what you see: You soon discover that two gorgeous and crazy girls, the Heidies, have hijacked Diesel.com on a [...]

Filed under: buzz marketing, viral marketing, word-of-mouth   |  3 Comments
Tags: 15 MB of Fame with Diesel, buzz, Cannes Advertising Festival, case study, Diesel, Flickr, MySpace, The Heidies, viral marketing, word-of-mouth, YouTube

Having twouble with Twitters?

26Mar09

Are you still having twouble with Twitters or looking for a good laugh? If your answer was “yes” to either of these questions, or both, then check out this “Super News!” video, “Twouble with Twitters”.  (Note: despite the hilarity of this video, I am still a strong supporter of Twitter and so are the over 7 [...]

Filed under: Twitter   |  3 Comments
Tags: "Super News!", Current TV, Twitter, Twouble with Twitters, YouTube